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Master's Degree (MBA) in Human Resource Management

  • Eligibility Criteria

    Bachelor's Degree or equiv. international education

  • Credit Hours

    60

  • Courses Offered

    10

  • Course Duration

    1 Year (Self-Paced)

  • Estimated Fee

    $27,000

Courses Offered

Getting a master’s degree from NYMU can open up new doors for your future, especially when it comes to your career path. When you receive your Master’s Degree from NYMU, there is a guaranteed silver lining to the doors of excellent opportunities that await for you.

Core

  • Course Name

  • Credit Hours

  • Sales And Sales Management (BA-019)

  • 6 Credits

  • View

  • Advanced International Advertising (BA-254)

  • 6 Credits

  • View

  • Advertising Management (BA-787)

  • 6 Credits

  • View

  • Internet Advertising (BA-826)

  • 6 Credits

  • View

  • Marketing Management (BA-853)

  • 6 Credits

  • View

Specialized

  • Course Name

  • Credit Hours

  • Human Resource Laws (HRM-206)

  • 6 Credits

  • View

  • Recruitment & Selection And Orientation (HRM-217)

  • 6 Credits

  • View

  • Supervision (HRM-418)

  • 6 Credits

  • View

  • Advanced Training & Development (HRM-783)

  • 6 Credits

  • View

  • Performance Management (HRM-793)

  • 6 Credits

  • View

Sales And Sales Management (BA-019)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Why Service Matters
     Behaviors That Engage Customers
     Active Listening
  In Section 2 of this course you will cover these topics:
     Use The Telephone Right For Good Service
     Use Friendly Web Sites And Electronic Communication
     Recognize And Deal With Customer Turnoffs
  In Section 3 of this course you will cover these topics:
     Get Customer Feedback
     Recover The Potentially Lost Customer
     Exceed Expectations With Value
  In Section 4 of this course you will cover these topics:
     Electronic Commerce And Customers
     Customers Relationship Management
     Managing Your Time And Tasks To Reduce Stress
  In Section 5 of this course you will cover these topics:
     Get Employees To Give Great Service
     Recognize The Emerging Trends In Customer Service

Advanced International Advertising (BA-254)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Introduction To International Advertising
     Advertising Management
  In Section 2 of this course you will cover these topics:
     The Economic, Social And Regulatory Aspects Of Advertising
     The Scope Of Advertising From Local To International
  In Section 3 of this course you will cover these topics:
     Advertising Design: Message Strategies And Executional Frameworks
     Advertising Media Selection
  In Section 4 of this course you will cover these topics:
     Global Segmentation And Positioning
     Creating Ads For International Markets
  In Section 5 of this course you will cover these topics:
     Types Of Advertising Appeals
     The Current Global Advertising Environment

Advertising Management (BA-787)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Overview Of Advertising Management
     Marketing And Consumer Behavior: The Foundations Of Advertising
     Effective And Creative Advertising Messages
  In Section 2 of this course you will cover these topics:
     Message Appeals And Endorsers
     Measuring Advertising Message Effectiveness
     Planning Media Strategy: Disseminating The Message
  In Section 3 of this course you will cover these topics:
     Creative Strategy And Creative Process
     Producing Ads For Print, Electronic And Digital Media
     Using Print Media
  In Section 4 of this course you will cover these topics:
     Using Electronic Media: Television And Radio
     Using Digital Interactive Media
  In Section 5 of this course you will cover these topics:
     Using Out-Of-Home, Exhibitive, And Supplementary Media
     Ethical, Regulatory, And Environmental Issues

Internet Advertising (BA-826)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Introduction To Internet Advertising  
     Targeting Approaches:  A Unique Element In Internet Advertising
  In Section 2 of this course you will cover these topics:
     Online Advertising Reach And Frequency Concepts
     Display Advertising Online:  What To Choose? 
  In Section 3 of this course you will cover these topics:
     The Connection Of Online Search And Advertising
     Online Shopping And Buying
  In Section 4 of this course you will cover these topics:
     Advertising Personally: Email And Word Of Mouth
     Contextual Advertising
  In Section 5 of this course you will cover these topics:
     Trends In Online Advertising
     Ethics Of Online Advertising

Marketing Management (BA-853)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Defining Marketing For The Twenty-First Century
     Strategic Planning And The Marketing Management Process
     Marketing Research: Process And Systems For Decision Making
  In Section 2 of this course you will cover these topics:
     Consumer Behavior
     Business, Government, And Institutional Buying
     Identifying Market Segments And Targets
  In Section 3 of this course you will cover these topics:
     Product And Brand Strategy
     New Product Planning And Development
     Designing And Managing Integrated Marketing Communications
  In Section 4 of this course you will cover these topics:
     Personal Selling, Relationship Building, And Sales Management
     Distribution Strategy
     Pricing Strategy
  In Section 5 of this course you will cover these topics:
     The Marketing Of Services
     Tapping Into Global Markets
     Managing A Holistic Marketing Organization

Human Resource Laws (HRM-206)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Overview Of Employment Law
     The Employment Relationship
     Overview Of Employment Discrimination
  In Section 2 of this course you will cover these topics:
     Recruitment, Applications, And Interviews
     Background Checks, References, And Verifying Employment Eligibility
     Employment Testing
  In Section 3 of this course you will cover these topics:
     Hiring And Promotion Decisions
     Affirmative Action
     Wages, Hours, And Pay Equity
  In Section 4 of this course you will cover these topics:
     Benefits
     Unions And Collective Bargaining
     Performance Appraisals, Training, And Development
  In Section 5 of this course you will cover these topics:
     Privacy On The Job: Information, Monitoring, And Investigations
     Terminating Employment
     Downsizing And Post-Termination Issues

Recruitment & Selection And Orientation (HRM-217)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Meeting Present And Emerging Strategic Human Resource Challenges
     Managing Work-Flows And Conducting Job Analysis
     Understanding Equal Opportunity And The Legal Environment
     Managing Diversity
  In Section 2 of this course you will cover these topics:
     Recruiting And Selecting Employees
     Managing Employee Separations, Downsizing, And Outplacement
     Appraising And Managing Performance
     Training The Workforce
  In Section 3 of this course you will cover these topics:
     Developing Careers
     Managing Compensation
     Rewarding Performance
  In Section 4 of this course you will cover these topics:
     Designing And Administering Benefits
     Developing Employee Relations
     Respecting Employee Rights And Managing Discipline
  In Section 5 of this course you will cover these topics:
     Working With Organized Labor
     Managing Workplace Safety And Health
     International Hrm Challenge

Supervision (HRM-418)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
  In Section 2 of this course you will cover these topics:
  In Section 3 of this course you will cover these topics:
  In Section 4 of this course you will cover these topics:
  In Section 5 of this course you will cover these topics:

Advanced Training & Development (HRM-783)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Training In Organizations
     Business Strategy And Hrd
     Learning Motivation And Performance
  In Section 2 of this course you will cover these topics:
     Needs Analysis
     Training Design
  In Section 3 of this course you will cover these topics:
     Traditional Training Methods
     Computer-Based Training Methods
  In Section 4 of this course you will cover these topics:
     Development And Implementation Of Training
     Evaluation Of Training
  In Section 5 of this course you will cover these topics:
     Key Areas Of Organizational Training
     Management Development

Performance Management (HRM-793)

TOPICS COVERED IN THIS COURSE
  In Section 1 of this course you will cover these topics:
     Performance Management (Pm) In Context
     Performance Management Process
     Performance Management And Strategic Planning
  In Section 2 of this course you will cover these topics:
     Defining Performance And Choosing A Measurement Approach
     Measuring Performance
  In Section 3 of this course you will cover these topics:
     Gathering Performance Information
     Implementing A Performance Management System
  In Section 4 of this course you will cover these topics:
     Performance Management And Employee Development
     Performance Management Skills
  In Section 5 of this course you will cover these topics:
     Reward Systems And Legal Issues
     Managing Team Performance
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Course Details

Why Choose New York Metropolitan University

New York Metropolitan University is the name of excellence, and we emphasize fully working on the future of our students just so they can reach their true potential. Our unparalleled campus experience allows students of all races and religions to excel in their abilities. Here, you are not just growing in your educational career; you can also focus on and enhance your extracurricular activities. We are passionate about providing you with the best overall experience before you enter your professional career path. However, the real career paths of students begin with us.

  • Accredited

  • Adaptable

  • Self-Paced